
NEXT
FAMILY HUB UX
HOW CAN WE MAKE VALUABLE EXPERIENCES WITH NEXT FAMILY HUB
DEVICE
SMART REFRIGERATOR
MY ROLE
SUB PROJECT LEAD
USER RESEARCH
INFORMATION ARCHITECT
WIREFRAMING
INTERACTION DESIGN
TEAM
STRATEGY TEAM
GRAPHIC DESIGNERS
INDUSTRY DESIGN TEAM
DEVELOPERS: PROTOTYPING(H/W, S/W)
About the project
Samsung fridge team just launched the new smart fridge, Family hub 1.0 to the market and they asked to innovation design team to develop next UX and service scenario for the next generation of Family hub.
Mar
Apr
May
Jun - July
- Aug
Sep
Oct
Kick-off
Research
User Insight
UX Concepts & Scenarios
Product design
Prototypes
(S/W, H/W)
Final Presentation
Research methods
Home visits & In-depth interviews in the US
Retail shops

What we found
MOST RELIABLE APPLIANCE
Big screen is good for showing information clearly and the fridge is on for 24 hours unlikely to other home appliances. Fridge is 24/7 on and always standing in the same place.
MORE THAN A STORAGE
With whole experience related to eating: how people order groceries & food, cook and how they're taking care of themselves in healthy wise. Fridge can be connected to all the services.
FRIDGE MYTHS
People think it's better to keep things in refrigerator no matter what since the temperature is low. But each food has the perfect temperature for storage and some is better be with room temperature, while keeping it's nutrition well.
RELOOK THE FRIDGE AS A "PLATFORM"
NOT AS A SINGLE APPLIANCE

DESIGN DIRECTION
CONNECT FRIDGE TO THE WORLD.
Fridge can be a hub for shopping, cooking, eating and work with other kitchen appliances and mobiles.

SUPPORT
LIFESTYLE
People have different lifestyle. Help people enjoy more and less worry.

MANAGE FOOD
WELL & HEALTHY
Remind and educate users to use the fridge in right way at the right timing.

BRIDGE TO
NEXT ACTION
Predict expectable following actions and suggest actions in advance. Make one step less.
HIGH-FIDELITY PROTOTYPES
PROTOTYPE WITH WORKING LEVEL MOCK-UP FRIDGE
We built our 22" touch screen with TV display and we attached the touch panel above the display so we can present our concept with touch screen in the

WIREFRAMING
Structure Overview

Refrigerator Composition

Fridge Information Detail Interaction



Service Page Basic layout

ONBOARD DESIGN

[ SET-UP WIZARD ]
HOME SCREENS - 4 PAGES
FRIDGE INFORMATION


LOCAL SERVICE

APPLICATION

Fridge information
Showing interface same as physical shelf and zone and let users know where actually they're controlling.



LOCAL SERVICE
Connect all the services based on where you are see what's around you.
APPLICATION
Extend the fridge experience with diverse applications let you easily manage your groceries and connect your life to the world.

New features
Suggesting feasible new shelves and drawers related to managing food and using services.
Add item with using voice
Simply add any item that you want to buy to your shopping list and it synced right to your smartphone.


Connect to mobiles
Getting a notification through your smartphones when you're away from the fridge and make your work easier

FINAL MOCK-UP


Learnings
Honestly, I was pretty skeptical about the fridge that has a big touch screen on it.
I thought it's really technology driven-product so I felt like I made something not starting from the user needs. Maybe it's still true.
However, I realized how the single appliance can be varied and extended in various ways if you look at the appliance as the platform. We could found so many potential UX opportunities and services that support personal preference and their life style and even can help them to use the fridge in right way.
Our way of living has constantly changed and will change. We accept that change with open arms and try to find the better way for people. There are always opportunities.























